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Marketing Without Pretending

thoughts on design for people who don’t fake it

Real brand and web design, built to speak — not sell

Font Pairing Ideas I Love (For Designers & Service Providers Alike)

Visual Identity

Modern Brand Color Palettes to Try Now

Visual Identity

The ‘Must-Have’ Business Foundations You Need Before Going Full-Time

Branding & Biz Strategy

The Biggest Website Mistakes That Are Costing You Clients (And How to Fix Them)

Branding & Biz Strategy

What You NEED Before You Build Your Website (So You Don’t Waste Time & Money)

Branding & Biz Strategy

Discover Your Branding Archetype: The Secret to Building a Bold, Cohesive Brand

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Blooming Lily’s Photography logo featuring an elegant script font paired with a modern serif, accented by a delicate floral graphic, reflecting warmth, professionalism, and creativity.

Blooming Lily’s Photography – From Side Hustle to Full-Time Dream

Case Study

Crafting the Windfall Marine Brand from Scratch

Case Study

FREE Showit Homepage Template

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