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You’ve outgrown your brand… or maybe you never really had one. Your website’s either nonexistent or not doing its job. And before you throw money at a redesign (or worse — DIY for the hundredth time), you need one thing: 

A strategic plan that makes everything click.

Prep & Position is a 1:1 clarity sprint that helps you uncover what your business really needs to connect, convert, and confidently show up. It’s not a vague vibe check. It’s a focused strategy experience — built to give you direction before you invest in design.

Prep & Position

The clarity you need to move forward — with confidence, not guesswork

I'm Ready for Clarity
You’ll walk away with:
Clarity on what makes your business magnetic (and how to say it) A website plan that supports your offers and guides your visitors A clear picture of what your visual brand should be doing Strategic insights you can take and run with — whether you work with me or not
✦ 60-minute kickoff call — We start with a focused conversation to get to the root of your business, your people, and where you’re headed

✦ Audience & industry insights — Who you’re speaking to, what they need, and how you can stand out

✦ Messaging themes & brand voice — What you should be saying and how to say it in a way that sounds like you

✦ Visual direction — Mood, tone, and creative direction for how your brand should look and feel

✦ Website flow & site map — What pages you actually need, what belongs on each, and how to guide visitors through it

✦ Tools & tech recs — The behind-the-scenes systems that make everything run smoothly

✦ Custom next-step plan — A personalized path forward, whether you DIY, delegate, or design with me

✦ 30-minute review session — We’ll walk through your deck together so you leave feeling confident, clear, and ready to move

Inside the Clarity Deck: 

View Portfolio

We'll only build what your business actually needs.


Your Custom Build

A week of deep strategy and clarity. You’ll leave with a clear plan and unique proposal.

Prep & Position

We start with a short form, intro packet, and 15-minute call to align.

Inquire & Chat

The Process

Apply Now

Investment 
$297

This is your entry point — a focused, foundational step that helps us define what your business truly needs (no cookie-cutter packages here).

If you move forward with a full project, the $297 applies to your total — so it acts like a deposit. Smart, strategic, and a total no-brainer.

Prep & Position

Required to move forward with 1:1 brand or web design

THE INVESTMENT
is worth it
What if I’m not ready to book a full design project after this?
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No pressure! You’ll still walk away with a beautifully crafted clarity deck that you can use as a guide — whether you decide to DIY, work with another designer, or revisit it later. It’s yours to keep and refer back to whenever you’re ready.

Do I need to have a business name or branding before I book this?
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Nope! This session is designed to help you define and refine your brand — whether you’re starting from scratch or evolving something that already exists.

How long does it take?
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The entire process usually wraps up within 7–10 days from our kickoff call. Quick, focused, and intentional — just how we like it.

Can I use this to get design done elsewhere?
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Absolutely. This isn’t a sales trap. While many clients continue working with me, you’re welcome to use your clarity deck however you like.

If I move forward with a full project, how does the credit work?
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If you decide to book Site & Seen or Click & Convert, the $297 is applied toward your total project cost — like a deposit that you’ve already checked off your list.

You have Questions, I have Answers: 

Have More Questions?
Schedule a no-pressure chat. 

Get In Touch

Know you're ready to build?

Check out Click + Convert

Already have your brand, just need a site?

Explore Site + Seen

Need a brand and website?

Where to Next?